News & Press

Clean data lists 'the best way to keep direct mail green': BusinessStrata.com, March 2009

Jennifer Kaplan quoted in "Innovative Strategies to Streamline Your Business"Lowes for Pros, July 2009

Jennifer Kaplan's makes a recommendation in the Eco-Libris Green Collar Holiday Gift Guide for Book Lovers: December, 2008

Offering opt-out options 'can help businesses save money on marketing': BusinessStrata.com, November 2008

Jennifer Kaplan in "Profiting from Eco-love: Do's and Dont's of Green Marketing": September 2008

The Green Opportunity by Jennifer Kaplan sells to Penguin (USA): July 2008

Recycling Tape: June 4,2008

Full of Beans: May 15,2008

Save the Avalon: March 8,2002

Jennifer Kaplan on CBS Radio

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Did You Know

In California alone, more than 6,000 computers become obsolete every day.

It takes 6.9 pounds of grain, 44 gallons of gasoline and 430 gallons of water to produce 1 pound of pork.

Two quarts of gasoline and 1000 quarts of water are required to produce a quart of Florida orange juice.